September 1, 2013 Customer Strategist Retail Banking Customer Experience in Retail Banking: The Bank's Perspective Akbank and BNP Paribas made improvements to the customer experience, which in turn made significant improvements to their bottom line.
September 1, 2013 Customer Strategist Retail Banking Customer Centricity Accelerates Among Global Banks Research from Peppers & Rogers Group and Efma assesses the business impact of customer centricity in retail banks.
September 1, 2011 Blog A Segmentation Framework That Works Using multidimensional segmentation, companies can better target their customers by developing and maintaining a detailed understanding of their behaviors, needs, and value.
