Using multidimensional segmentation, companies can better target their customers by developing and maintaining a detailed understanding of their behaviors, needs, and value.
Customer Churn Prevention: 3 Best Practices to Retain Customers
Customer retention is critical for brand success. These strategies to prevent customer churn will help decrease costs, increase profitability, and improve customer loyalty and lifetime value
Offering an outstanding end-to-end customer experience—including everything from marketing to packaging to product design to support to cross-sales—takes work, and investment. But the investment is worthwhile.
Loyalty Program Strategy: 5 Best Practices to align with your Business Strategy
Implement these five best practices to optimize your loyalty program strategy to better match your overall business strategy and to increase customer retention