April 1, 2009 Customer Strategist Transaction Myopia Executives need to shift their vision from one-off customer transactions to long-term customer relationships.
April 1, 2009 Customer Strategist Cultivating the Top-Priority Touchpoint Customer experience mapping shows that when it comes to customer engagement all roads lead to human interaction.
April 1, 2009 Customer Strategist The Foundation of a Sustainable Competitive Advantage Baylor University’s John (Jeff) F. Tanner Jr. reveals the emergent strategies organizations need to harness to keep pace with today’s speed of change.