July 12, 2016 Customer Strategist Communications Measuring Customer Level Profitability in the Telecom World STC adds a customer dimension to EBITDA to get a clearer picture of customer value.
June 29, 2016 Customer Strategist Six Ways to Add Emotion to Customer Initiatives Inject emotion into customer experience activities.
June 29, 2016 Blog Omnichannel Data is the key to CX Success Omnichannel data mapping that shows what customers value and what a company delivers can uncover actionable insights for channel optimization
April 15, 2016 Customer Strategist Employee Culture Unlocks Customer-Centric Potential Author Chester Elton shares tips on how leaders can tap into the power of employees.
