Tom Hoffman, Executive Business Editor, 1to1 Media | TTEC

October 9, 2015 Customer Strategist

Customer Innovation Where You Least Expect It

Understanding what matters most to customers can help companies to craft the types of experiences that unexpectedly surprise them and secure their loyalty.
April 3, 2015 Customer Strategist

How Valuable Is a Loyalty Program?
December 23, 2014 Customer Strategist

A Check-Up on Customer Centricity: 2012 vs. 2014
December 23, 2014 Customer Strategist

What Makes a Great Customer-Centric Leader?
October 6, 2014 Customer Strategist

Measuring the Omnichannel Customer Experience
October 2, 2014 Customer Strategist

The Economics Behind Employee Happiness

Happiness is a valuable strategic asset for an organization’s entire ecosystem.
June 30, 2014 Blog

Understanding the Intersection of Humanity and Technology

Research examines consumer attitudes toward technology advancements.
March 1, 2014 Customer Strategist

Think Global, Act Local

Benchmark research: Customer experience around the world
March 1, 2014 Customer Strategist Automotive

Powering the Automotive Customer Experience

J.D. Power III, who pioneered customer satisfaction measurement in the automotive industry, looks ahead with his son J.D. Power IV to the factors that are shaping customer experience going forward.
September 1, 2013 Customer Strategist

The Psychic (and not so psychic) Powers of Brands

Brands are missing the opportunity to strengthen customer relationships by only skimming the surface of what they know about customers.
February 1, 2013 Customer Strategist

Tapping Into Customer-Driven Innovation

Research uncovers how companies innovate on customers' terms.
December 1, 2011 Customer Strategist

How Does Your Social Strategy Stack Up?

Most business leaders recognize social as a critical channel for strengthening customer relationships. But most struggle with defining their organization’s social strategies.