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Glossary

Outbound Call Center

What is an Outbound Call Center?

An Outbound Call Center (or Outbound Contact Center) is a common business process outsourcing service used in the United States and other countries where call center agents perform sales and marketing activities like cold calling, B2B lead generation, and B2B appointment setting to acquire new customers, stay in touch with existing customers, and speak to former customers to increase share of wallet, improve brand loyalty, and advance sales opportunities.

Typically, outbound call center services and other call center solutions use live agents to act as an extension of a brand’s sales team to sell products and services on behalf of brands.

Unlike other inbound and outbound call center outsourcing companies, TTEC strives to ensure a frictionless customer experience in all inbound channels (i.e. phone calls, chat, messaging, email, social media, etc.). Our intelligent predicitive capabilities and advanced phone systems link customers to the right customer service agent to address the issue the first time, which creates customer service efficiencies.

Additional Outbound Call Center Resources