January 11, 2018 Customer Strategist Your Business Process Is Not the Customer’s Journey Forrester’s TJ Keitt shares customer journey mapping best practices.
January 11, 2018 Customer Strategist C-Suite Strategies Media and Entertainment Bringing Emotion to a B2B Brand Avnet CMO Kevin Sellers helps unify the brand around emotional connections with customers.
January 11, 2018 Customer Strategist In Depth Be Direct What it takes to succeed in the growing direct-to-consumer business model.
January 11, 2018 Customer Strategist Strategy Speaks Do You Like Scary Movies? Journey mapping from the bottom to the top, and vice versa, leads to interesting insights.
January 11, 2018 Customer Strategist Perspectives Automation Forges Clear Customer Journey Paths Scale up to better customer experiences with AI.
January 11, 2018 Customer Strategist In Depth At Your Service A growing number of companies are taking customer service to the next level with concierge services.
January 11, 2018 Customer Strategist CX Is a Team Sport Responsibility for the customer experience can be found in many places.
January 10, 2018 Customer Strategist The Evolution of Customer Journey Mapping Most companies think they understand all the ways customers and clients interact with their brands, but do they really?
January 9, 2018 Customer Strategist Get the Most for Your Money New technologies and insights can elevate contact center operations with nearly the same budget as in the past.