July 12, 2016 Customer Strategist Communications Measuring Customer Level Profitability in the Telecom World STC adds a customer dimension to EBITDA to get a clearer picture of customer value.
June 30, 2014 Customer Strategist Communications Three Types of Advanced Analytics for Operators Separate what’s hot from what’s hype to make a real impact on telecommunications business.
March 1, 2014 Blog Communications Real time marketing analytics: Customer data optimization best practices Real-time marketing adds immediacy to relevant customer interactions, especially for telecom companies.
