April 1, 2010 Customer Strategist Public Sector and Government Customer Experience Improvements Build Customer Value Canada Post builds customer value by linking customer experience improvements to its strategic objectives.
September 1, 2009 Customer Strategist C-Suite Strategies A Conversation (Not a Lecture) About Social Media Nigel Dessau, senior vice president and CMO of Advanced Micro Devices, explains how social media supports AMD’s customer strategy.
September 1, 2009 Customer Strategist The Emergent Evolution of the Social Customer Many corporate executives are still puzzling over social CRM. Companies must be prepared to act and react as customers take command of the business relationship.
April 1, 2009 Customer Strategist The Customer Rules Delivering a top-notch customer experience is more important than ever to companies’ continued success. Several recent studies show the link between customer experience and bottom-line performance.
April 1, 2009 Customer Strategist The Foundation of a Sustainable Competitive Advantage Baylor University’s John (Jeff) F. Tanner Jr. reveals the emergent strategies organizations need to harness to keep pace with today’s speed of change.
