July 16, 2018 Customer Strategist Data Strategy Needs a Do-over Three ways businesses can balance personalization and privacy post data scandals.
July 16, 2018 Customer Strategist When CMOs Seize the CX Reins Two CMOs detail how trust and community are the cornerstones of a great customer experience that defies competitive pressure.
July 16, 2018 Customer Strategist How to Be a Customer Support Hero in an IoT World The rise of connected devices presents a huge challenge--and opportunity--for companies to deliver superior service.
July 16, 2018 Customer Strategist Healthcare Payers A new look at health insurance analytics' role in CX Enrollment and member insights provide for a healthy experience.
July 16, 2018 Customer Strategist Try a Little Harder Behind the ones and zeroes, data insights are human insights that impact real people.
July 16, 2018 Customer Strategist Retail Banking MediaMarkt Sets Its Sights on CX Transformation The European retailer is on a path to capture a larger share of customers in a growing market.
July 16, 2018 Customer Strategist Future Marketers Dive Into Data Digital maketing analytics may soon be as standard as the four Ps.
June 15, 2018 Case Study Automotive Mobile app innovation driven by customer insight Real-time analytics enable positive user experiences with mobile app
May 8, 2018 Case Study Data insight reduces churn and decreases costs B2B company identifies key customer pain points and proactively deflects call volumes