September 1, 2013 Customer Strategist Retail Banking Retail Banking Reality Peppers & Rogers Group and Efma recently conducted research into the state of the Customer Experience in Retail Banking. Below are some key lessons shared by banks as they make strides to be more customer-centric.
September 1, 2013 Customer Strategist Automotive Hyundai Makes Smart Cars Smarter Hyundai uses advanced technology to simplify and improve the customer experience.
March 1, 2013 Customer Strategist Financial Services and Insurance Data Livens Up Financial Relationships at Old Mutual Old Mutual uses data strategy to break away from life insurance’s “buy and die” relationship reputation and deliver significant ROI.
March 1, 2013 Customer Strategist Public Sector and Government Data-driven Decision Making at Work in the Public Sector
March 1, 2013 Customer Strategist Six Secrets to Big Data Success Time is the enemy of Big Data victory. Here are six ways to improve your data strategy right now.
March 1, 2013 Customer Strategist Three Common Data Concerns Facing the C-Suite C-level executives can overcome their concerns about data strategy by connecting to overall business strategy.
March 1, 2013 Customer Strategist Robust Data Analytics Center Helps AAA Drive Relevance Sales among AAA clubs have improved by up to 42 percent due to improved analytics capabilities.
March 1, 2013 Customer Strategist Communications Leveraging Data to Boost Fan Retention Maple Leaf Sports & Entertainment’s fan-focused culture resulted in a 54 percent increase in email open rates and a 166 percent increase in click-through rates last season.
March 1, 2013 Customer Strategist Wealth Management By the Numbers: Three Big Data Opportunities for Telecoms Crunch the numbers to increase marketing effectiveness, improve customer experience excellence, and lift revenues.