Elizabeth Glagowski, Editor-in-Chief, Customer Strategist Journal | TTEC

September 1, 2013 Customer Strategist

A Personal Assistant for Everyone

Outlook Editor's Note: Predictive search tools help make sense of all the data out there to proactively improve individual experiences.
September 1, 2013 Customer Strategist Retail Banking

Merging Cultures Brings out the Best for Barclays Customers

Barclays and Absa unite in Africa to build a customer-focused bank.
September 1, 2013 Customer Strategist Automotive

Hyundai Makes Smart Cars Smarter

Hyundai uses advanced technology to simplify and improve the customer experience.
May 22, 2013 Customer Strategist

Live By the Data or Die By the Numbers
March 1, 2013 Customer Strategist Financial Services and Insurance

Data Livens Up Financial Relationships at Old Mutual

Old Mutual uses data strategy to break away from life insurance’s “buy and die” relationship reputation and deliver significant ROI.
February 1, 2013 Customer Strategist High Tech

A Lesson from Google on Marketing Innovation

Innovative marketers take action at the “zero moment of truth” to connect with consumers in the right place at the right time with the right message.
February 1, 2013 Customer Strategist Communications

Innovate Beyond Cool to Sustain Growth

Investments Officer at UAE telecom du explains why it’s important to resist the temptations to focus on fun gadgets and instead innovate by improving the customer experience.
September 1, 2012 Customer Strategist Retail Banking

SunTrust Learns Why Customers Behave the Way They Do

The bank uses customer data and predictive analytics to be more relevant to customers and prospects, leading to improved satisfaction, revenue, and loyalty.
December 1, 2011 Customer Strategist Communications

Charter’s Social Commitment to Customers

Charter Communications uses social media to move from a culture of compliance to one with a commitment to customers.
March 1, 2011 Customer Strategist

Syngenta Cultivates Double-Digit Growth

A proactive product strategy that shifted the agribusiness from selling commodities to delivering a service yields an abundant return.
December 1, 2010 Customer Strategist Retail Banking

KBC Belgium’s End-to-End Reorganization Around the Customer

Not willing to risk the complacency that can come with market leadership, the bank focused on customer centricity to stay competitive and build its business.
October 1, 2010 Customer Strategist

Local Innovation Spurs Global Growth at Etisalat

Etisalat Group CMO Essa AlHaddad discusses the telecom’s approach to customers and how it connects local autonomy with enterprisewide strategy.