July 13, 2016 Customer Strategist Public Sector and Government Deakin University: On the Path to Digital Maturity The Australian university's CIO and Chief Digital Officer discusses engagement with Millennial students.
July 12, 2016 Customer Strategist Connect the Dots on Cross-Channel Customer Care Aberdeen Group’s Omer Minkara breaks down the disconnects that prevent seamless omnichannel customer service.
July 12, 2016 Customer Strategist The Plight and Promise of the Omnichannel Journey These five key approaches will put technology to work, moving organizations’ omnichannel efforts in the right direction.
July 12, 2016 Customer Strategist Communications Measuring Customer Level Profitability in the Telecom World STC adds a customer dimension to EBITDA to get a clearer picture of customer value.
July 7, 2016 Customer Strategist Those Lazy-Hazy-Crazy Days of Business Customers want to interact with businesses on their own terms when they're out and about this summer.
June 29, 2016 Customer Strategist Six Ways to Add Emotion to Customer Initiatives Inject emotion into customer experience activities.
April 15, 2016 Customer Strategist Employee Culture Unlocks Customer-Centric Potential Author Chester Elton shares tips on how leaders can tap into the power of employees.
April 15, 2016 Customer Strategist Company Culture Defined We asked employees in different departments to explain what company culture means to them.
April 15, 2016 Customer Strategist Drivers: A Story of Transformational Change A fictional story shares the realities of customer-centric culture change.